10 years PJ Strategy!

Last week, we had the pleasure of hosting a wonderful group from the NIRV (Dutch Institute for Registered Valuators) at a PJ Strategy Masterclass. A group of truly brilliant thinkers and doers.

“Compete on the WHAT, not the HOW! That was an insight Peter Olyslager of PJ Strategy gave me during the PJ Strategy Academy!” Roel Bakker, CEO of CITO. Want to read Roel Bakker’s full article? Tap the CITO logo.

The PJ Strategy Master Class on July 1st was tropically warm 😉 But also very useful, with great questions from the audience about the Strategic Team Process. Thanks to all CEOs, directors and MT members for choosing this story from practice on the hottest day of the year. The Strategic Team Process is the strategic foundation that we build together with the people in a company between the vision, mission, ambitions/strategy and the implementation. This strategic foundation will relevantly improve the implementation and also sharpen the vision, mission, ambitions/strategy.

Graduation Day of the PJ Strategy Academy Spring 2025. Thanks to Jeroen Hendrix, People Director Carglass® Netherlands (unfortunately not present during the last session), Roland Gianotten Director Zentis Group, Don Spierenburg, Business Strategist, Andy Vons, Interim Director, Ron Pluut, CEO & Managing Director, Theo Verkuijlen, Senior Project Director Medtronic and Paul Donkers Managing Director & CEO.

The winner of the PJ Strategy Business Games at the Spuigroep is the team consisting of Heleen van Dop, Roos Holdorp and Tijn Peppelman! In 4 exciting rounds, 4 teams from the Spuigroep B.V. have strategically and operationally developed a car production company such as Renault in various ways.

Is the role of the CEO becoming more challenging? Why?

The strategic Business Games were opened with a Kick-Off day with the Spuigroep (with participants from Avis Nederland, Budget, Multilease, Achilles Brandstoffen Maatschappij B.V., Autoschadehuis and Boedelbak). Which team will make the competition irrelevant in the next 4 rounds? At the beginning of May it will become clear how the teams have developed and moved strategically. And who will be the winner!

Great interaction during the PJ Strategy Master Class. The CEO of Nefco Energy Group shared his experiences with the Strategic Team Process of PJ Strategy. We also introduced the 80 participants to a touch of 3D strategic thinking and doing.